What If All You Learned About Lead Generation Was Wrong?
Welcome to this weeks Marketing Minute. What if I told you, you DON’T have to spend big money to make big money? That you can do way better than a 4 or 5% response rate? Or that name-recognition is NOT crucial to your success?
Would you want to know more? Donna did and that’s when she discovered the Miracle of Toll Free Recorded Message Hotlines. Just look a how it paid off for her.
72:1 Return on Investment!
Donna ran a 3″x3″ display ad in a local publication mentioning her toll-free, 24-hour, free recorded message Hotline and received over 50 calls, with 75% of the callers leaving information to receive the FREE Report. After sending out the reports she turned 10% of those calls into appointments.
From that 10%, Donna closed 5 new clients in one month, netting over $25,000 in commissions. Her results made the return on investment:
$120.00 Lead Generation Ad
$50.00 Voice Mail charges
$175.00 Printing and Postage for the Special Report
$345.00 Total Cost
$25,000.00/$345.00 = 72 Times Return On Investment!
And the best news is her story is the standard, not the exception! If you’d like to learn more about how Hotlines can turn your prospects into profits, go to www.automatedmarketingsolutions.com/hotlines or give one or our reps a call at 1-800-858-8889.
To your marketing success,
Mike Kowalski
President, Automated Marketing Solutions
2 Responses to “What If All You Learned About Lead Generation Was Wrong?”
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June 29th, 2009 at 12:36 am
hh.. bookmarked.
December 2nd, 2009 at 9:58 pm
Thanks for the great info – I had fun reading it! I always love reading this blog.